"For The First Time In Years,
I Cried A Different Kind Of Tear..."

At 25, I was £28,000/$56,000 in debt, with no car, no savings, no investments, no credit, a below-average income, and a job & lifestyle I hated. But I had a dream...

From the desk of: Scotty Stevens
Portsmouth, England

Subject: Your Internet Marketing Education!

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“Please DON’T print me - Save the trees!” <========

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It started when I was 18. A credit card offer came through my door. “Free money!”, I exclaimed. This was to be the start of a long and valuable lesson.

In fact, make that a very long and very valuable lesson.

I didn't realise it the time, but I'd just taken my first step on a long journey. A discovery. Not just of life, but of myself.

It’s a long story. Let me give you the condensed version...

I was a bit of a wandering soul, as a child. Didn't really have any direction. Didn’t really know what I wanted to do with my life, except to become the world's greatest guitar-player (still a dream of mine!).

I drifted through school, constantly changing my mind as to what I wanted to be when I left. I've always been into art and drawing, so for a time, I wanted to be a cartoonist. And later-on, I wanted to be a vet.

And then I decided I liked dolphins, so I now wanted to be a marine biologist. Then a marine zoologist. Then just a zoologist. And then Jurassic Park came out, and I wanted to be a palaeontologist.

But then I realised I actually hated studying, and the thought of spending another 4 years of studying - after finishing college – scared the hell out of me. I decided to 'play it by ear'.

I chose 3 'cop-out' A'Levels to study at the no-brainer, easy-to-get-to 6th Form college, that was on the same campus as the school I'd just spent the last four years at – 5 minutes walk away. So it was the 'easy' choice.

I scraped a pass in 1 of those 3 A' Levels, and decided to take a 'year-out' to 'think about my options' – (Scotty Stevens translation of 'think about my options' = try and work-out exactly what the hell I wanted to do with my life!)

So I did some more drifting. Went from one job to another, trying to find the perfect job for me. (Realised later there wasn't one.) Wrote some music and tried to get a band together – to keep the guitar-playing dream alive. But I was going nowhere, fast.

At the same time, that credit card offer had come through the post. And I learned how to shop. And boy, did I shop! You name it, I bought it. Guitars, amplifiers and other musical equipment, CD's, films, clothes, shoes, nights out, restaurants.

And a few 'other things' that don't bear mentioning here...

I spent whatever the banks would lend me. And at the time, I was paying the minimum payments every month, so my credit was good. My reward for this was an increased credit limit, which equated to more of the same. I didn't realise it at the time, but I was falling deeper, and deeper into debt...

It took a shock to the system to finally wake me up from my drifting. But it would be still some time before I acknowledged I had a spending disease...

The shock to my system came when at 22, my girlfriend of 18 months decided we were finished. I was devastated. OK, we’d had an on-off relationship, and we used to argue all the time. But I'd become comfortable. It was easy. It turned-out to be one of the turning points of my life. Like I said, it was a 'shock to the system'.

After about a month of being alone, I said to myself, "Is this it? Where am I? Where am I going? Is this how it’s going to be for the rest of my life?". Now, that scared the hell out of me. It was time to move jobs again. I looked in the job section of the local paper. And for the 1st time, I looked right through it...

...right through to the small, lineage ads that I’d always thought were the scams.

I noticed an ad that said something like "make £500 per week in your spare time from home." I picked-up the phone, invited the man round, he interviewed me and left me with a video. I think I must have worn that video out. Working from home, making great money part-time, travelling the world , wearing expensive clothes and driving fast cars? Yes please!

To cut a long story short, I spent the next 2 years having the time of my life, meeting people, doing things I never thought I’d do, like presenting a business to strange (not literally!) people in their own homes, doing talks in front of 10s of people and winning awards for business advancement.

It was going great! I'd started to dream! I realised I had dreams inside me I never knew I had. I wanted to travel, sooo badly! I wanted the fast cars, nice clothes and the beach body – and why not? I made plans. I knew what I was going to do tomorrow, the next day, the day after that, next year, 5 years time and 10 years time. I’d found myself!

Do you remember that spending disease I said I had? Well, I still had it...

I was still spending money I didn’t have - only this time, I was spending it on the business, too. Advertising, marketing, travel, meetings, seminars, conferences, accommodation, etc, etc, as well as spending it on all the other 'bad stuff.' I was getting myself so far into debt, I had to get another credit card to pay for the payments on the other one.

And then I had to get another one. And another one. Until I had 4 credit cards. And an overdraft. "It’s OK!", I told myself. "I’ll be making loads of money, soon, and I’ll be able to pay it all back!" Oh, how I was wrong..! It turned-out, that after 2 years, I had to leave that business.

How could I carry it on? I was spending more money than I was making!? So I did leave. And promptly joined another one, as well as a couple of other things in the background to try and pay for the running of the new business. It was becoming a joke. I was STILL going nowhere. What was I going to do? Am I just not made for business, or something?

Ready for another turning point?

It came in the summer of 2002 when I received an email from my 'sponsor' of the second – and last – network marketing company I was in at the time. The email itself was nothing spectacular – it was just regarding a meeting we’d had, or something.

But it was his email signature that caught my eye: "Have You Tried Mining Gold On The Internet?", or something like that. "Mining Gold?", I thought. I clicked through the link, read an amazing sales letter about how you could make thousands on the internet, didn't think twice, and bought the ebook.

Thus began my internet marketing education. The BEST education I’ve ever had.

But what about the debt problem? Well, unfortunately, I had to get about as low as a human can possibly get before, after God-knows how many years - 4? 5? 6? – I realised enough was enough. It happened on the night of one of my mates - Ash’s - stag night.

I pulled-up to the cash point after leaving my house, to get some cash for that night. "£10 is all I can afford," I thought, walking toward the machine, wondering how the heck I was ever going to have fun on a measly £10. "Nothing new, there," I mused.

I put my card into the wall, and suddenly I had something else to think about. I was overdrawn. Again. But I wasn't just 'overdrawn'. I was past my agreed overdraft limit, and into the red. Something must have come out of my account that I’d forgotten to account for. Thing was, this wasn’t the first time it had happened. And I was sick of it.

I was sick of being 'sick of it'. I'd had enough of having enough. I couldn’t take anymore. I got back into my car, and I just drove. I drove and drove and drove. And then I got out the car, and I walked. And I thought. And I cried. "I can’t live like this anymore. I just can’t".

Without really noticing it, I’d got myself into quite some mess. I was 25, £28,000 in debt, with no savings, no investments, no credit, a below average income, a job I hated, and a non-existent lifestyle. (I was soon to become 26 and sell my car to pay-off some debts.)

My family hated me... Friends fell by the wayside... Girlfriends became anything that fill the void...

People were constantly asking me for money I just didn't have, and my parents being as they are, always stepped-in to help me. But the mess was upsetting them. My Mum would cry herself to sleep. My Dad was disgusted with me. My brother and sister hated what I was doing to the family. I sought counseling for my problems. A way out.

Lately, I’d felt so low I felt like driving off a cliff, or driving into a wall at high speed, or jumping off a bridge, or whacking my head against a wall so hard it would kill me. But something stopped me. My dreams. Goals. Hunger. Ambition. Pride.

I went home, and I began to turn things around...

Over the next few months I got busy. I made deals with my creditors for how much I could pay every month. I worked hard to pay the bills. I'd sold my car by now, so I was saving money on tax, insurance, MOT, fuel, maintenance, etc.

I immersed myself into my internet marketing. I lost quite a bit of money along the way, but this time it was just money that I would otherwise have spent going out or being crazy, so I wasn’t getting any further into debt anymore.

I created Nunkey as the banner under which I would be building all my proposed businesses under, starting with Nunkey Publishing - my first baby. This was to be my digital information publishing company that all my online stuff would be done under.

I was making loads of mistakes, but I was learning all the ways that didn't work. I realise now that this is one of the best ways to learn, by making mistakes. I was homing-in on my winning formula. My business model at this time was Google advertising. I’d set up a few campaigns doing everything by the book, and by using a little initiative.

And on the 27th March, 2004, the breakthrough. My first sale, online...

I screamed – "yes! I'm on my way!" For the first time in years, I cried a different kind of tear. From now on, I was unstoppable. I had a formula, now. All I had to do was to keep doing what I was doing, and everything I'd been dreaming about over the last 4 years would start to come true. But then things were about to get even better...

Back at the end of 2003, I’d bought this website-building business program called 'Site Build It!' I’d given it a go, and started to build a site, but I hadn’t really gone by the manual. I thought I knew best and did everything the manual said you shouldn’t do. I did everything the wrong way round.

I then got sidetracked when I started to have success with another model. But I went back to SBI! soon after my success after reading a few case studies online about people who'd really been successful with Site Build It! and I decided I had to give it a proper go.

So I spent a few days really doing some research into profitable niches where I could make some money. I drew-up a list of '10' niches and made-up my mind that I was going to set-up an SBI! (Site Build It!) website for each of these websites as quick as I could over the next year.

I reasoned that this business model was a more solid, long-term way to earn money online. My first website was the paintball website. And man how that thing took off! It was under 2 months old and it was starting to receive significant traffic! I was overwhelmed! I felt like a genius!

Within 2 months, the daily traffic from the paintball site had ensured it's position within the top 1% of all websites! Wow! And all I did was follow the manual! And I think this is the secret here. All those that have become successful with SBI! all have one thing in common – they all followed the manual..!

And so, over the next year, I bust my gut cranking-out these information sites in niche markets. I had my problems along the way, don't worry. When you want something so badly, you're working so hard to get it, yet you're still so far away - it's easy to come off the rails sometimes.

So then what? Well, I actually exceeded my goal of '10' sites. Working until 02.00 - 04.00 am in the morning most days (stopping most things pleasurable along the way including my own band), I actually managed to rack-up 30 of these sites! And for a good few years, this is how I made my money.

And I DID make some nice money, and I DID clear some debts and live more comfortably. But I still hadn't found my place in life. My purpose. Until now. See, all this time, I'd been developing some strong and controversial views concerning the make-up of society today, the mediocrity-promoting culture thereof, and the role of the government and the state in the influencing (enforcing) of it.

See, I'm proud to be a human being, and I'm excited at what I - and everyone - can achieve if left alone, free. But unfortunately, our race is not in safe hands. Who knows how advanced we'd be now, if it hadn't been for socialism, religion and statism. You may think I'm crazy, or faintly megalomaniacal. But like I say, I care about this race, and I WILL NOT stand by and see it destroyed right before my eyes.

And these feelings led me to the concretion of my purpose, the goal to travel the world with a laptop under my arm, guitar on my back, and a surfboard on the roof rack, living the playboy lifestyle, immersing myself in the cultures, languages, religions, beliefs, histories, philosophies, cuisines, fashions, music, art, writings, cities and beaches of the world.

My first destination - 2009 - is the whole of Europe in a Lotus Elise with my brother and fellow musician, Dan.

I will, over the next 5 - 10 years, cover the entire globe, soaking it all up, developing my own philosophy, spreading my message, and becoming the man whose image is cemented in my mind...

I see this world and the way people are, and it angers me. I want to be the man - along with those that join me on the way - that steers it in the right direction. Toward a destination for the betterment of the planet and its inhabitants - and our future.

Not backwards, but forwards.

Not negative, but positive.

Not pessimistic, but optimistic.

I don't just want to plug-in to the system like the rest of society; I despise the system, everything it creates, and the sheep it breeds. I want to ultimately replace the system with a much more free way of living.

At 35 - 40, when I settle down a wise man, with a beautiful family, somewhere exotic and simple, somewhere that has grabbed me on my travels, somewhere hot, on a white beach, with waves fit for surfing, with a lovely community - not too far from the city, will my life's work will truly begin, including raising amazing kids to continue from where I will someday leave off...

So this mission begins here and now, with a project that will showcase my purpose, help my growth, and build the foundation.

I have from now, until 2009, to build a mobile income that I can take with me to Europe and beyond, and begin the discovery of the world, as I now continue my own.

Nunkey Publishing - my online publishing company - is only the beginning of my vision with Nunkey. Using Nunkey Publishing as a springboard to bigger, world-bettering projects, I plan to do as our company mission states: "Put the human back into humanity".

I know you're probably thinking that this is no ordinary 'About Us' page, but I didn’t want to bore you with some ordinary story. I tell you this story because it may trigger something inside you. I hope it does. There really is more to life out there than what we've been led to believe. It really is there for the taking. That's my story.

Wish me discipline, strength and an open mind.

I'll need them!

To Freedom,

Scotty Stevens - "mecum et incipio et finio"
The Humanpreneur
MD And Founder Of The Nunkey Brand
"Putting The Human Back Into Humanity"

P.S. If my mission resonates with you, let me know, here. I'm constantly looking to build our team, and speed-up our progress toward the fulfillment of our vision.

P.P.S. Are you interested in your own website, or internet business? Maybe SiteSell are doing a special deal at the moment? When they do deals, you can normally save quite a bit of money. Click here now to see how much you could save today.

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Nunkey Publishing Is A Product Of Nunkey - "Putting The Human Back Into Humanity"
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